1st round results of L'Oréal e-Strat Challenge 2005

The 1st round results of L'Oréal e-Strat Challenge 2005 are online! Check the list of the teams selected to play the 2nd e-Strat Challenge round.

What is e-Strat? You and your team, consisting of three people, will manage a portfolio of beauty brands and compete for worldwide leadership against 4 other virtual companies during six runs. Each run corresponds to a six month real time period. The four other virtual companies, run automatically by the simulation, will not only challenge you with innovative decisions but will also respond to your moves!
Every registered team will have the opportunity to participate in the first round, and then, according to their SPI, 1500 of these teams will be selected to continue the “adventure”. All the teams participating in the L'Oréal e-Strat Challenge will manage PRIMA, but in a parallel, simulated world, separate from yours.

http://www.estrat.loreal.com